Jim Fredrick
Film Marketing Executive | Author | Professor
Fulbright Film Professor, Author of Opening Weekend and Studio Executive behind some of Hollywood’s most iconic movie campaigns.
Opening Weekend: An Insider’s Look at Marketing Hollywood’s Hits and Flops takes you inside the high-stakes world where movie marketing can make or break a film. Through candid stories and firsthand experiences, Jim reveals what it takes to launch a movie, manage larger-than-life talent, and capture the attention of audiences worldwide.
The Book
Opening Weekend: The Podcast is a weekly video podcast coming soon to Youtube hosted by Jim, where he interviews key players in the making and marketing of popular films from his book.
The Podcast
Professor Fredrick is a certified Fulbright Specialist, teaching master classes and lecturing on film marketing. He is available for “Ted Talks” on film marketing and Hollywood studios, as well as book lectures and signings.